Yael Mohan is a Partner at Bain & Company, where she advises leading retail, consumer & technology companies on growth strategy, customer experience, and digital transformation. She specializes in helping organizations harness the power of data and insights to transform the customer experience, build advocacy & loyalty, boost customer lifetime value, and drive growth for the brand. In the 20 years since she joined Bain, Yael has worked alongside 50+ Fortune 500 companies or fast-growing ‘insurgent’ brands—she is excited to share her learnings from the trenches with you at ShopTalk.